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	<title>My Web 2.0 Blog &#187; traffic</title>
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		<title>Twitter to try and&#8230;. make money?</title>
		<link>http://www.myweb20blog.com/2009/02/13/twitter-to-try-and-make-money/</link>
		<comments>http://www.myweb20blog.com/2009/02/13/twitter-to-try-and-make-money/#comments</comments>
		<pubDate>Fri, 13 Feb 2009 18:40:14 +0000</pubDate>
		<dc:creator>Marc</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[revenue]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[twitter]]></category>

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		<description><![CDATA[According to an interview with Twitter co-founder Biz Stone in the British trade magazine Marketing a few days ago, the micro-blogging site could be planning to charge companies for using the site. As Stone said: &#8220;We are noticing more companies using Twitter and individuals following them. We can identify ways to make this experience even more [...]]]></description>
			<content:encoded><![CDATA[<p>According to an interview with Twitter co-founder Biz Stone in the British trade magazine <a title="Marketing - Twitter to Begin Charging Brands for Commercial Use" href="http://www.marketingmagazine.co.uk/news/879748/Twitter-begin-charging-brands-commercial-use/" target="_blank">Marketing</a> a few days ago, the micro-blogging site could be planning to charge companies for using the site. As Stone said:</p>
<blockquote><p>&#8220;We are noticing more companies using Twitter and individuals following them. We can identify ways to make this experience even more valuable and charge for commercial accounts.&#8221;</p></blockquote>
<p>This is a company that was reported to have turned down a $500 million acquisition offer from Facebook &#8211; but probably not because they wanted to be a nonprofit. They knew (or at least hoped) that the site would eventually be worth a LOT more than that, once they figured out what sort of revenue streams they could generate, of course.</p>
<p>Back in December, CNET wrote an <a title="CNET - Twitter CEO: The Revenue's Coming, But I Won't Tell You How" href="http://news.cnet.com/8301-17939_109-10112037-2.html" target="_blank">article</a> about Twitter&#8217;s co-founder and CEO Evan Williams having a plan for generating revenue, just not telling anyone what it was yet. There were hints at generating fees from sales-related Twitter content and from corporate users. Looks like they&#8217;re still hinting at it.</p>
<p>It&#8217;s all very cloak and dagger at this point, which is fine, since it&#8217;s not a public company (<a title="Howard Lindzen - Twitter Files for an IPO... 'TWEET' as Ticker Symbol?" href="http://howardlindzon.com/?p=4032">although this guy clearly wants them to be</a>) and it&#8217;ll help build interest. Williams is someone who co-founded Blogger and claimed, in the CNET article, that Twitter will dwarf Blogger.</p>
<p>The traffic numbers are beginning to support that claim. According to Alexa&#8217;s <a title="Alexa - Twitter.com Traffic Details" href="http://www.alexa.com/data/details/traffic_details/twitter.com" target="_blank">Twitter profile</a>, it was the 224th ranked site in the world yesterday, based on a combined measure of page views and users (reach). Its three-month change in ranking is 376. Its reach has gone up 65.5% in three months and its page views per user has gone up 41.9% in that same time period. Those are some pretty big numbers for a site that was already pretty popular back in November.</p>
<p>But the question remains &#8211; does popularity equal dollar signs, especially in this economic environment?</p>
<p>UPDATE: After digging around on the Net a bit, I found out that hours after the Marketing article appeared, Stone denied that report &#8211; on Twitter&#8217;s <a title="Twitter Blog - Nothing to Report Just Yet" href="http://blog.twitter.com/2009/02/nothing-to-report-just-yet.html" target="_blank">blog</a>. Oh, the intrigue.</p>
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